strongbow
new flavour launch

After years as second banana in beer-centric Canada, change was brewing: cider was finally getting shine, in all its sparkling glory. Thanks to a refreshed look and the launch of new flavours including 'Elderflower', 'Ginger', and the slightly sweeter 'Gold', established stalwart Strongbow found itself ripe for the picking
– just in time for patio season.

 

in this project:

  • out of home

  • transit

  • online ads + video

  • in-store + point of sale

  • social

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