air miles
flight-a-day giveaway contest

It's early 2020. Mired in holiday hangovers and staring down the harsh realities of gelid winter weather, millions of Canadians are dreaming of a balmy beach getaway. So we offered an opportunity for escape and gave a country hope. 

Of course, the country would be in lockdown less than 3 months later and nearly all air traffic would cease entirely, but it's the thought that counts!

 

in this project:

  • online video

  • online + mobile ads

  • in-store signage

  • email

  • social

  • website

  • print

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Air Miles – 25th Anniversary Mega Miles

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Shell – V-Power Nitro+ Thank You